A sponsorship billboard is a shorter form than an advertising film. Such a shortened spot can be more easily noticed and more frequently broadcast than a longer advertising spot, while building the image and prestige of the brand sponsoring the programme.
A sponsorship billboard can be realised in the form of a 2 d animation or a film and should additionally have several features, such as careful creation of the content and careful realisation in line with current trends. This makes it more effective in reaching the selected target group and thus works to strengthen brand recognition and emphasise the message.
Warsaw-based studio Simple Frame has a number of interesting projects of this type in its portfolio, such as a sponsorship billboard for the OBI shop, the Ludwik brand and the Dospel company.
Portfolio: Film studio Simple Frame